I'm Franziska, a Strategic Designer based in Germany. I have a strong interest in Design Research and Ethnography.

Seeking new opportunities. Open to connections!

Curious and collaborative by nature, I’m a strategic designer with a focus on design research, UX/UI, and branding. My path has been shaped by a deep curiosity about people, their behaviors, stories, and environments and how design can translate these insights into meaningful experiences. I bring three years of experience from a brand agency and two years as a working student in user experience design. Most recently, I completed my master’s thesis at THWS Würzburg, exploring speculative and future-oriented design.

I thrive in interdisciplinary teams and enjoy guiding others, having supported junior designers and interns in collaborative environments. Adaptable and quick to learn, I bring curiosity and structure into every project while keeping space for creativity.

During my studies at HfG Schwäbisch Gmünd, I developed a strong foundation in human-centred, iterative design. I conduct user research, validate ideas, and test concepts to create meaningful solutions.

Beyond my professional work, I balance my life through creative expression as an artist, exploring themes of identity, culture, and transformation.

Work Experience

2022 – until now
User Experience Designer at HMI Project, Würzburg/Germany
UX/UI Design, Content Management
(Full-time professional with prior experience as a part-time working student)
2019 – 2022 
Designer at JUNG:Kommunikation, Stuttgart/Germany
Visual-, Strategy and Informationdesign
2017 – 2018
Internship at Juno, Hamburg/Germany
Visual-, Strategy and Brand Design

Education

2022 – 2025
M. A. Design and Information
at Technical University of Applied Sciences Würzburg-Schweinfurt/Germany
2023 – 2024
Exchange year Communication Design Department
at Shih Chien University, Taipei/Taiwan
2018
Exchange Semester at Politecnico di Milano/Italy
2015 – 2019
B. A. Communication Design
at University of Applied Sciences Schwäbisch Gmünd/Germany

Capabilities

Strategic Design, UX/UI Design,  &  Brand Identity
Visualizing Ideas
— Figma & Adobe Cloud (Illustrator, InDesign, Photoshop)
Setting things in motion
— After Effects, Premiere Pro

Productivity Tools
— Miro, Notion, Slack

Art Exhibition

2023
Project: Clay Phones
Gallery in Taipei, Taiwan
Group Exhibition
2024
Artwork: Falling Eyes
Gallery in Taipei, Taiwan
Group Exhibition
Limited Edition Risoprints
YODEX Design Exhibition in Taipei, Taiwan
at Risograph Museum
Limited Edition Risoprints
Sold at Risograph Museum in Tainan, Taichung
and Taipei, Taiwan